Athletics
Advisory
for



Todays Families
Independent guidance to help families navigate recruiting with clarity and confidence.
Hello!
Anderson James Performance provides independent recruiting and development guidance informed by decades of experience in college athletics. Our role is to help families understand their options, avoid common mistakes and make confident, well-informed decisions.
Anderson James Performance provides independent recruiting and development guidance informed by decades of experience in college athletics. Our role is to help families understand their options, avoid common mistakes and make confident, well-informed decisions.
Anderson James Performance provides independent recruiting and development guidance informed by decades of experience in college athletics. Our role is to help families understand their options, avoid common mistakes and make confident, well-informed decisions.
College Fit
College Fit
Recruiting Education
Recruiting Education
Communication Guidance
Communication Guidance
Academic Eval
Academic Eval
Decision Support
Decision Support
Athletic Eval
Athletic Eval
Our Process, Explained
Here's How It Works
Start the Conversation
We begin with one-on-one coversation to understand the student, the family's goals, and where you are at in the recruiting process. This initial step is about listening, context, and clarity - not evaluation and pressure.
Start the Conversation
We begin with one-on-one coversation to understand the student, the family's goals, and where you are at in the recruiting process. This initial step is about listening, context, and clarity - not evaluation and pressure.
Start the Conversation
We begin with one-on-one coversation to understand the student, the family's goals, and where you are at in the recruiting process. This initial step is about listening, context, and clarity - not evaluation and pressure.
Clarify Options and Priorities
From there, we help families understand realistic options, timelines and trade-offs. This includes athletic and academic considerations, communication guidance, and an honest discussion of it.
Clarify Options and Priorities
From there, we help families understand realistic options, timelines and trade-offs. This includes athletic and academic considerations, communication guidance, and an honest discussion of it.
Clarify Options and Priorities
From there, we help families understand realistic options, timelines and trade-offs. This includes athletic and academic considerations, communication guidance, and an honest discussion of it.
Move Forward with Confidence
With a clearer understanding of the landscape, families can move forward with confidence - whether that means continued guidance, targeted support, or simply knowing the right next step.
Move Forward with Confidence
With a clearer understanding of the landscape, families can move forward with confidence - whether that means continued guidance, targeted support, or simply knowing the right next step.
Move Forward with Confidence
With a clearer understanding of the landscape, families can move forward with confidence - whether that means continued guidance, targeted support, or simply knowing the right next step.
Former Player
college student-athlete
What stood out was the honesty. Scott brought a perspective that we simply didn't have access to. The guidance was always practical and grounded in what's best for the athlete long term.
"
Former Player
college student-athlete
What stood out was the honesty. Scott brought a perspective that we simply didn't have access to. The guidance was always practical and grounded in what's best for the athlete long term.
"
Former Player
college student-athlete
What stood out was the honesty. Scott brought a perspective that we simply didn't have access to. The guidance was always practical and grounded in what's best for the athlete long term.
"
Parent
college-bound student-athlete
Scott helped us slow the process down and understand what actually mattered to our son. Instead of reacting to every option or timeline, we were able to make decisions with clarity and confidence.
"
Parent
college-bound student-athlete
Scott helped us slow the process down and understand what actually mattered to our son. Instead of reacting to every option or timeline, we were able to make decisions with clarity and confidence.
"
Parent
college-bound student-athlete
Scott helped us slow the process down and understand what actually mattered to our son. Instead of reacting to every option or timeline, we were able to make decisions with clarity and confidence.
"
High School Coach
college recruiting support
Scott provided clarity at a time when everything felt uncertain. The guidance helped us focus on what mattered most rather than reacting to outside pressure.
"
High School Coach
college recruiting support
Scott provided clarity at a time when everything felt uncertain. The guidance helped us focus on what mattered most rather than reacting to outside pressure.
"
High School Coach
college recruiting support
Scott provided clarity at a time when everything felt uncertain. The guidance helped us focus on what mattered most rather than reacting to outside pressure.
"
What Families Gain
Benefits
Clarity
Families gain a clearer understanding of the recruiting landscape, realistic timelines, and available options - without pressure or guesswork.
Clarity
Families gain a clearer understanding of the recruiting landscape, realistic timelines, and available options - without pressure or guesswork.
Clarity
Families gain a clearer understanding of the recruiting landscape, realistic timelines, and available options - without pressure or guesswork.
Perspective
Guidance grounded in real experience helps families filter noise, avoid common mistakes, and focus on what truly matters.
Perspective
Guidance grounded in real experience helps families filter noise, avoid common mistakes, and focus on what truly matters.
Perspective
Guidance grounded in real experience helps families filter noise, avoid common mistakes, and focus on what truly matters.
Confidence
With better information and steay support, decisions feel thoughtful and informed rather than rushed or reactive.
Confidence
With better information and steay support, decisions feel thoughtful and informed rather than rushed or reactive.
Confidence
With better information and steay support, decisions feel thoughtful and informed rather than rushed or reactive.
Background
Experience That Informs Guidance
Scott James is the founder of Anderson James Performance and has spent more than two decades working across all levels of NCAA football. His experience includes Division I, II and III programs, where he has worked closely with student-athletes, families, and coaches throughout the recruiting and development process.
What shapes Scott's work today is not just where he has coached, but what he has seen families struggle with: unclear information, unrealistic expectations, and pressure to make decisions before they fully understand their options. As a parent himself, Scott approaches each family's situation with honesty and perspective - providing independent guidance.
Founder & Advisor
Anderson James Performance
Current
Founder & Advisor
Anderson James Performance
Current
Founder & Advisor
Anderson James Performance
Current
Adjunct Professor
Univ. of New Hampshire
Current
Adjunct Professor
Univ. of New Hampshire
Current
Adjunct Professor
Univ. of New Hampshire
Current
Defensive Coordinator / Associate Head Coach
NCAA FBS, FCS, D2
20+ Years
Defensive Coordinator / Associate Head Coach
NCAA FBS, FCS, D2
20+ Years
Defensive Coordinator / Associate Head Coach
NCAA FBS, FCS, D2
20+ Years
Pricing
Clear Options, Steady Support
Clear Options, Steady Support
Clear Options, Steady Support
Getting Started
Ongoing Support
$250
Initial Evaluation
Foundational One-Hour Consult
Athletic Evaluation
Academic Evaluation
Education On Recruiting Timelines
Education On Fit, Standards & Level Expectations
Clear Next-Step Guidance
Getting Started
Ongoing Support
$250
Initial Evaluation
Foundational One-Hour Consult
Athletic Evaluation
Academic Evaluation
Education On Recruiting Timelines
Education On Fit, Standards & Level Expectations
Clear Next-Step Guidance
Getting Started
Ongoing Support
$250
Initial Evaluation
Foundational One-Hour Consult
Athletic Evaluation
Academic Evaluation
Education On Recruiting Timelines
Education On Fit, Standards & Level Expectations
Clear Next-Step Guidance
Senior-level quality
Senior-level quality
Senior-level quality
Systems thinking
Systems thinking
Systems thinking
Accessible guidance
Accessible guidance
Accessible guidance
Clear process
Clear process
Clear process
Principles-based guidance
Principles-based guidance
Principles-based guidance
Reliable partner
Reliable partner
Reliable partner
Responsive support
Responsive support
Responsive support
Thoughtful feedback
Thoughtful feedback
Thoughtful feedback
Next-step clarity
Next-step clarity
Next-step clarity
FAQ
Your Questions, Answered

If you're unsure where to start, we can have a brief 15-minute conversation to talk about your situation and next steps.
Do families have to continue after the initial evaluation?
No. The initial evaluation is designed to stand on its own. Families are free to walk away after that conversation or continue only if ongoing support feels helpful.
How is ongoing support structured?
If ongoing support is selected, we will map out where we are at and the appropriate steps moving forward.
How do we know if ongoing support is right for us?
Ongoing advising is determined after the initial evaluation based on the athlete's stage, goals, and needs. Families are not expected to choose continuing on their own.
Do you work with athletes across all sports and levels?
Yes. While Scott's background is in college football, Anderson James Performance works with athletes across sports and competitive levels. Focusing on fit, communication, and long-term outcomes.
What is PlayNextLevel (PNL) and is it required?
PNL is a recruiting management platform that helps families organize information, track communication, and manage the recruiting process more effectively. It is optional for families who complete only the initial evaluation and required for families who choose ongoing advisory.
Learn more at pnlsports.com
Can I continue support after college selection is made?
Yes! The transition to college can be as anxious as the college selection process. If you'd like to retain on-going support we will make that available.
Do families have to continue after the initial evaluation?
No. The initial evaluation is designed to stand on its own. Families are free to walk away after that conversation or continue only if ongoing support feels helpful.
How is ongoing support structured?
If ongoing support is selected, we will map out where we are at and the appropriate steps moving forward.
How do we know if ongoing support is right for us?
Ongoing advising is determined after the initial evaluation based on the athlete's stage, goals, and needs. Families are not expected to choose continuing on their own.
Do you work with athletes across all sports and levels?
Yes. While Scott's background is in college football, Anderson James Performance works with athletes across sports and competitive levels. Focusing on fit, communication, and long-term outcomes.
What is PlayNextLevel (PNL) and is it required?
PNL is a recruiting management platform that helps families organize information, track communication, and manage the recruiting process more effectively. It is optional for families who complete only the initial evaluation and required for families who choose ongoing advisory.
Learn more at pnlsports.com
Can I continue support after college selection is made?
Yes! The transition to college can be as anxious as the college selection process. If you'd like to retain on-going support we will make that available.
Do families have to continue after the initial evaluation?
No. The initial evaluation is designed to stand on its own. Families are free to walk away after that conversation or continue only if ongoing support feels helpful.
How is ongoing support structured?
If ongoing support is selected, we will map out where we are at and the appropriate steps moving forward.
How do we know if ongoing support is right for us?
Ongoing advising is determined after the initial evaluation based on the athlete's stage, goals, and needs. Families are not expected to choose continuing on their own.
Do you work with athletes across all sports and levels?
Yes. While Scott's background is in college football, Anderson James Performance works with athletes across sports and competitive levels. Focusing on fit, communication, and long-term outcomes.
What is PlayNextLevel (PNL) and is it required?
PNL is a recruiting management platform that helps families organize information, track communication, and manage the recruiting process more effectively. It is optional for families who complete only the initial evaluation and required for families who choose ongoing advisory.
Learn more at pnlsports.com
Can I continue support after college selection is made?
Yes! The transition to college can be as anxious as the college selection process. If you'd like to retain on-going support we will make that available.





